Unlike traditional chemical cleaners, Handy Andy Probiotic Cleaner —a revolutionary new cleaning solution powered by probiotic bacteria, claimed to break down ingrained dirt and grime, particularly on surfaces like tiles, through the natural action of enzymes. To communicate its efficacy, the brand needed a demo to highlight the cleaner’s ability to remove the ingrained dirt and grime from tiles, a common pain point for households and businesses alike. It aimed to create a clear live visual difference between Handy Andy Probiotic Cleaner and traditional cleaning products.

The demo kit was designed to be highly portable.  This ensured that the sales team could set up and conduct the demo within minutes, regardless of the venue. The demo kit could be easily transported to various locations, from retail stores to corporate offices, allowing sales reps to show potential clients the power of the product without logistical challenges.